Tag Archives: career

5 transferable skills that will boost your career in journalism

5 Sep

Thinking about a career in journalism? You might already have what it takes

When you apply for a position in journalism, there are a number of career-specific requirements that employers will be looking for. A diverse portfolio of articles, experience working in a newsroom and shorthand proficiency are some of the essentials that make for a killer CV.

But if you’re moving into journalism from another career path, don’t despair. Here are five transferable skills you might already have that could help boost your CV to the top of the pile:

Communication skills

This truly is the pièce de résistance. The clincher. The bottom line that any interviewer will want to know: how well can you communicate what you want to say?

The first requirement under this umbrella term is verbal and conversational skills. Screen Shot 2014-06-13 at 11.21.25

When you find a story that you desperately want to get published, you’ll need to be able to articulate your ideas to your editor and explain them coherently. Then, when you’re working on that story, conducting interviews and making contacts, you’re going to have to be clear, concise- and preferably, slightly charming- in order to get the information you need as quickly as possible and leave a lasting impression with those you interact with.

Remember- it is always better to ring people for information or interviews- don’t hide behind emails as your main communication channel.

It also helps if you can communicate a degree of emotional intelligence. You’re bound to be working on stories that surround sensitive topics, and it helps if you convey sensitivity and understanding when interviewing people and writing your final piece.

That brings me to the second requirement, which is writing skills. Writing is at the core of journalism, whether you’re looking at a role in digital or print, and there’s no way around the old-school necessity of high-quality fluency, grammar and punctuation.

Touch-typing

As a third of UK bosses say they won’t hire someone unless they can touch type, and 42% of people type with just one or two fingers, being able to touch-type is an invaluable skill you’ll want to flaunt on your application. 

The Telegraph offices, London

The Telegraph offices, London

Journalists are often typing, whether it’s researching stories, typing up interviews or frantically bashing the keys on deadline day, so speeding up your typing time will make you a more efficient candidate.

If you’re still prodding the keyboard with your index fingers, check out Microsoft’s latest #TypingMatters campaign that is offering free touch-typing software downloads, so that you can become more employable from the comfort of your own home.

Data Analysis

Did you notice how knowledgeable I sounded with those typing statistics? Quoting clear and accurate data in news reports is a great way to use solid evidence to support any claim.

As a journalist you’ll receive endless amounts of press releases containing various facts and figures, and it helps if you know how best to use them in order to validate what you’re trying to say.

Multi-media proficiency

In the digital age, not only is it essential to master emails, images, Word, Power-point, Excel and all the other traditional tech programs, but now you’re going to have to show an aptitude for videos, gifs, sound clips, listicles, clickbait, Youtube, Instagram, Pinterest, Twitter and so on.  viewpointsheader

But employers don’t just want to see a list of all the programs and media outlets you can use. They want you to show that you know when it’s best to use different forms of media for each given situation, and to be able to explain how a certain type of media will best enhance your particular story.  

Research skills

Often, what makes a news story so interesting to read is the fact that it’s an exclusive. An undiscovered treasure that you got to before anyone else. In order to find a truly unique story you’ll need top-notch research skills to unearth information sources and the persistence to keep pursuing your story, even when key contacts fall silent. 

If you’re having a slow news day and want to impress your editor with a story of your own, try using www.topsy.com to search and analyse the social web, or to find out what’s trending near you.

Top 10 tips for starting a blog

18 Jul

I launched puravidastudent in September 2012 and had no idea how to run a blog. Most ‘how-to’ guides were full of technical jargon I didn’t understand, so my publicity plan consisted of nagging my Facebook friends to read my posts every week. Thankfully, over the years I’ve learned more professional tricks of the trade, from where to find likeminded bloggers, brushing up my blog presentation, how to gain followers and improving my writing style. Since my very first trepidatious post, ‘Let the Blogging Commence’, I’ve gained 1,327 followers, over 17,000 hits, have been voted by Cision as the number one student lifestyle blog in the UK and as South Carolina’s best student columnist 2013. Here’s my top 10 (jargon-free) tips for getting a blog up and running:

Pick a specialisation

The first thing to do before setting up a blog is to think about purpose. If you pick a specialisation, like food, travel, fashion or student life, you’re more likely to grab people’s attention. People would rather read well-informed, in-depth information about a specific topic rather than general ramblings about your daily life that reads like a diary entry. It’s all well and good naming your blog ‘Theworldaccordingto[yourname]” but you’re relying on the fact that people will already know you and subscribe to your personality. The second specialisation tip is to think ahead- don’t name your blog ‘AdventuresinThailand’ if you’re only going to Thailand for a month and want to blog for the long-term.

My blog focus is student life (with a trans-Atlantic twist)

My blog focus is student life (with a trans-Atlantic twist)

Choosing the name

When it comes to blog names, the shorter the better. Try picking something that people will remember off the top of their heads and that will take up less characters in tweets. It’s also great to have an intriguing story behind the name, perhaps inspired by a particular memory, book, holiday or person that will help people to remember your blog.

Décor

If you’re using a blog platform like WordPress or Tumblr, you’ll have endless options to choose from when it comes to blog themes, layouts and backgrounds. Try to optimise your blog brand by choosing a theme that compliments your strengths- if you’re going to set up a photo journal, choose a layout that allows you to post large pictures. If you’re blogging about food, choose a theme that allows you to write recipe lists alongside cooking methods.

Post regularly

Not everything you write will appeal to everyone, so make sure you post regularly enough to draw readers back before they lose interest. Make sure you write at least once a week to keep your site reverberating around the blog-o-sphere.

Tweet, tweet and tweet some more

Twitter is like oxygen for blogs. Once you’ve written a post, tweet about it and tag other likeminded bloggers and blogging websites to help maximise publicity. Here are some great examples of people to link in and interact with:
For general blogging: @WorldOfBloggers, @FemaleBloggerRT, @BritBloggers

For travel writing: @BckpckerDiaries, @VergeMagazine @trekamerica

For study abroad blogs: @TheAbroadGuide, @StudyingAbroad, @GoAbroad

For fashion, beauty and lifestyle: @inthefrow @fashbeautylife @FbloggersUK

Sign up on Bloglovin’

Bloglovin’ is a website that allows bloggers all over the world to connect and share their posts without having to use search engines to find each other. It’s a free and effective way to streamline the expansion of your blogging footprint. Once you’re signed up, you’ll have a profile pretty similar to a Facebook timeline that features all of the posts and blogs you’ve liked, as well as your interests. The great thing is that you can connect with other bloggers by liking other individual posts that come up on your feed, without having to visit their individual sites. Screen Shot 2014-07-18 at 14.13.09

Publish at the right time of day

It sounds crazy, but the time of day that a blog post goes live really can affect the level of publicity it gains. Let’s say you’re polishing off a blog post at 11 ‘o’clock at night and want to just get it posted. Chances are, you’ll wake up to find it hasn’t generated much activity because it’s at the bottom of people’s news feeds and Twitter streams by the time they wake up the next day. I’ve found that the optimum posting time is first thing in the morning, when people log into social media sites and read updates on the way to work. Think about it- readers are less likely to click on your blog at the end of a busy day when their brains are full of clutter, so make the most of their early-morning clarity. Screen Shot 2014-07-15 at 12.32.51

Confidence is key: don’t apologise

Many bloggers start their posts with ‘I’m sorry I haven’t blogged in weeks but…’ or ‘Sorry to spam your page but could you take a read…’ This personally puts me off reading a blog, like handing out birthday invitations and saying, ‘I’m sorry, my party is going to be rubbish but do you want to come?’ If you start a blog by apologising that you haven’t blogged for ages, readers will think that your blog is something you tend to before bed every now and then rather than a high-quality, well thought-through website. When generating an audience for your blog, have the confidence to assume that everybody wants to read it- if you’re not confident about your blog, who will be?

Take two days to write, edit & publish

As tempting as it is to publish a blog as soon as you’ve finished it, try sleeping on it and editing your work the next morning. There’ve been countless times that I’ve come back to a blog after a good night’s sleep and spotted tons of errors I wouldn’t have noticed the previous evening. Let’s face it, if you want to build an audience, they’re more likely to come back if the first blog they read is a polished, high-quality piece of writing.

Branch out

Screen Shot 2014-07-17 at 12.31.55

The Guardian have featured two of my blogs

Once you’re an established blogger with a loyal group of followers and an impressive category of posts, start to branch out. Whether it’s getting your blog featured on a website, or writing an article or two for another blog or magazine, there are endless ways to get your writing seen. Play to your strengths- if your blog is about student life, contact your university to see if they will post a link to your blog on their website. If your blog is about travelling, get in touch with a travel company before you go away to see if they will publish your travel writing on return. Some great examples that have worked for me are Guardian Students and @VergeMagazine.

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